From pencil to Pixel to polygon….

…A quick look at Storytelling and Twisthink Design Strategy

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NOT EVERY story is caught on film

Transforming verbal or written stories to visuals improves communication. Easy to present, memorable, viral. Plus the integration of supporting data can be seamless, to build a powerful communication document to share.

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Visualization has many applications…

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napkin sketch to 3d

Modeling and Rendering concepts

Develop sketches to photographic looking images

Early feedback and vision setting

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user experience

Storyboarding a customer journey

Capturing key moments of influence

Alignment around user need and vision

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brainstorming and live sketching

Live sketching to capture and document

Visuals to explain systems and relationships

Beyond post-it notes and a paragraph of text

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capture a story

Blog posts

Layered content and messages

Self presenting visuals to communicate the complex

Research Anecdotes

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Clinic images, talk to your consumer

Images to focus on specific feedback

Just the right level of detail and composition

Explain in seconds to new users for feedback

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The fuzzy concepts

Trends or Subject matter media

Not prescriptive, but allow interpretation

Invite engagement without suggesting solution

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address the complex or controversial

Use Metaphor to open up topics difficult to address

Sketches can capture difficult topics with humor

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workshop materials to invite engagement

Sketches = The work is in progress

Presentation invite decisions / sketches invite dialog

Engage attendees and invite collaboration

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video and storyboarding

Storyboard your ideas

Vetting an idea with story or animation before filming

Camera, actors, sets all through storyboards